Privacy Policy

This website is brought to you by APP Global Limited and its Affiliates (“we”, “our”, “us”). We take the privacy of the users of our website very seriously. This Privacy Policy explains what data we collect, how we use it, and how we protect it.

For the purposes of the applicable Personal Data Protection Regulations, we are the data user (i.e. the company who either alone or in common with any of our Affiliates, controls the collection, holding, processing or use of your personal data).

 

1. Personal Data We Collect

We only collect personal data that you voluntarily provide to us whenever you complete the online form in our “Contact Us” page, or when you send us an email.

For example, we will obtain your personal data (such as your name and your email address) when you contact us for any reason (by email or using our online form), sign up to a service or purchase our services.

Please refrain from providing any personal data other than your name and email address when submitting a request by email or through our online contact form.

 

2. How We Use Your Personal Data

The personal data you provide us with shall be used solely for the purposes described in this Privacy Policy, i.e.:

• to respond to your enquiry or request,
• to communicate with you regarding our services, and improve our services,
• to administer the provision of our services to you,
• to send you our invoice and to fulfil any other elements of your order of our services, and
• to customise and improve our website, our website users’ experience and our website’s content to the users’ particular preferences,
• to notify you of any changes to this website or to our services that may affect you.

We may disclose your personal data to:

• our Affiliates;
• our service providers, such as our IT service providers, our professional advisers, our consultants;

We do not disclose your personal data in any way other than as described in this Privacy Policy. We do not sell, rent or trade your personal data.

 

3. How we protect your personal data

We will use technical and organisational measures to safeguard your personal data, for example we store your personal data on secure servers. Data submitted through our website may be processed or stored on servers operated by our hosting provider and service providers. The website is hosted by Hostinger, with servers located in Republic of India.

We use Wordfence to protect our website against unauthorised access, malicious activity and security threats. WordFence is a security plugin for WordPress that protects websites by providing an endpoint Web Application Firewall (WAF), a malware scanner, and real-time threat intelligence. It identifies and blocks malicious traffic, such as brute-force attacks, malware, and known malicious IPs. Wordfence may log IP addresses and technical request information for security purposes only. This information is used strictly to maintain the safety and integrity of our website.

Our website is built and maintained using the following tools:

• WordPress
• Elementor
• Yoast
• Site Kit by Google

These tools are used solely to operate, secure, and optimise the website. They do not grant third parties permission to use your data for independent purposes.

Personal data is retained only for as long as necessary to fulfil its purpose or to comply with legal obligations and is accessible only to authorised parties.

 

4. Analytics and Website Information

We use Google Analytics and Google Search Console via Site Kit to understand how our website users interact with our website, and how our website performs.

Google Analytics tracks, measures, and reports on website traffic, providing insights into user behavior, acquisition sources, and conversion metrics. It collects data on how website users interact with content allowing us to analyee audience demographic, and improve website performance.

Google Analytics may collect anonymised technical information such as:

• pages visited,
• time spent on pages,
• browser and device type, and
• approximate geographic location.

The anonymised technical information collected by Google Analytics is aggregated, and used solely for statistical and performance analysis of our website. We do not use Google Analytics for advertising, marketing or behavioural profiling.

Google Search Console helps us monitor, maintain and troubleshoot our website’s presence in Google Search results. It provides data on search performance (clicks, impressions, rankings), helps fix indexing issues, submits sitemaps, and alerts users to security or spam issues. Google Search Console does not provide us with any personally identifiable website users’ data.

 

5. Cookies

We may monitor your use of our website using cookies and similar tracking devices. For example, we may monitor how many times you visit, which pages you go to, traffic data, location data and the originating domain name of a user’s internet service provider. This information will be aggregated or statistical, which means that we will not be able to identify you individually.

This website may use cookies for essential functionality, security, and analytics purposes, such as cookies set by:

• WordPress Core Functionality,
• Google Analytics (via Site Kit), or
• Security Tools.

You can control or disable cookies through your browser settings. For instance, you can access your browser’s “Settings” or “Preferences” menu, navigate to “Privacy and Security”, and locate the “Cookies” or “Site Data” section. Options generally include blocking all cookies, blocking third-party cookies, or allowing all cookies, which can be tailored for specific websites.

 

6. Your Rights

You have the right to request access to personal data that we may process about you free of charge. If you wish to exercise this right, you should:

• put your request in writing in English;
• include your identity and email address;
• specify the personal data you want access to, including any account or reference numbers where applicable.

You have the right to require us to correct any inaccuracies in your data free of charge. If you wish to exercise this right, you should:

• put your request in writing in English;
• provide us with enough information to identify you (e.g. your full name, your email address or your registration details); and
• specify the information that is incorrect and what it should be replaced with.

You also have the right to ask us to stop processing your personal data. If you wish to exercise this right, you should:

• put your request in writing in English (an email sent to info@appglobal.ai with a header that says ‘Unsubscribe’ is acceptable);
• provide us with enough information to identify you (e.g. your full name, your email address or your registration details); and
• if your objection is not to direct marketing in general, but to direct marketing by a particular channel, please specify the channel you are objecting to.

We welcome your feedback and questions. If you wish to contact us, please send an email to info@appglobal.ai

We may change this privacy policy from time to time. You should check this policy occasionally to ensure you are aware of the most recent version that will apply each time you access this website.